Frequently Asked Questions

What digital marketing services do you provide?

We deliver SEO, PPC (Google, Microsoft & social ads), social media marketing, website design and AI-driven marketing solutions. We combine strategy, creative and data to grow leads, sales and brand awareness for UK businesses.

Do you work with businesses in Milton Keynes, Luton and the surrounding area?

Yes. We're based in Milton Keynes and serve clients across Milton Keynes, Luton, Buckinghamshire and nearby towns and villages. We also deliver national UK campaigns for businesses that want regional and national reach.

How much does your work typically cost?

Costs depend on scope. Small local SEO or one-off landing page projects start at lower fixed prices, while ongoing SEO, PPC management or full website builds are usually monthly retainers or project fees. We prepare a tailored proposal after a free discovery call and audit so you only pay for what you need.

How long before I see results?

Timescales vary by service: PPC can deliver traffic and leads within days of launch; SEO typically shows meaningful improvements in 3–6 months; social campaigns can generate engagement and leads within weeks. We set realistic milestones during onboarding and focus on measurable ROI.

Can you manage both PPC and SEO for my business?

Yes. We often run integrated PPC and SEO strategies to maximize reach, capture short-term revenue with ads while building organic visibility long term. Integration improves keyword strategy, landing pages and conversion tracking for better results.

Which industries do you specialise in?

We work with a wide range of sectors including professional services, retail & eCommerce, technology, hospitality and local trades. Our campaigns are tailored — we apply sector best-practices rather than a one-size-fits-all approach.

How do you use AI in your marketing services?

We use AI to speed up data analysis, personalise content and automate routine tasks (e.g., audience segmentation, ad creative testing and content ideation). Every AI-generated element is reviewed and refined by our specialists to keep quality and brand voice consistent.

What reporting and communication will I receive?

Clients get clear monthly reports summarising performance against agreed KPIs, access to dashboards where relevant and a dedicated account lead for regular calls. Reports highlight wins, optimisation actions and the next priorities.

What does your onboarding process look like?

We start with a discovery meeting, audit (website, search, paid, social), define objectives and KPIs, then present a strategy and timeline. Once agreed we set up tracking, creative and campaigns and begin phased delivery with regular check-ins.

How do you handle data protection and GDPR?

We take GDPR seriously. We sign data processing agreements where needed, use secure tools, limit access to personal data and follow best practice for consent and cookies. We’ll explain any data we need and how it’s stored and used before work begins.

Do you offer technical SEO and Core Web Vitals optimisation?

Yes — we audit and fix technical issues that affect crawling, indexing and page experience, including Core Web Vitals, site speed, structured data, mobile responsiveness and server configuration. Technical improvements are prioritized by impact on organic performance and UX.

Can you build and manage AI/LLM-powered chatbots and conversational assistants?

Yes. We design and deploy conversational experiences using LLMs and rule-based engines for lead capture, FAQs and customer support. Projects include prompt design, safeguarding against hallucination, integration with CRMs and analytics, and ongoing tuning to improve accuracy.

How do you ensure AI-generated content is original, accurate and SEO-friendly?

Our workflow combines LLM drafting with human editing: fact-checking, brand voice alignment, keyword optimisation and plagiarism checks. We maintain editorial guidelines and use structured prompts plus verification against trusted sources to reduce errors and support search visibility.

Do you optimize content for voice search and conversational / LLM queries?

Yes. We optimize for natural language and question-based queries, structure content with conversational snippets and FAQs, use schema markup and create clear answerable content to increase chances of appearing in featured snippets, voice assistants and LLM-generated summaries.

Can you integrate marketing tools with our CRM, analytics and tag managers?

Absolutely. We connect ad platforms, analytics (Google Analytics, GA4), CRM systems (e.g., HubSpot, Salesforce) and tag managers to ensure accurate tracking, lead routing and attribution. Integrations enable better reporting, automation and personalised customer journeys.

Do you provide eCommerce SEO and product feed optimisation?

Yes. We optimize product pages, category structures, site search, pagination and internal linking for eCommerce. We also manage product feeds for Google Merchant Center and shopping ads, ensuring accurate attributes, schema and feed health to improve visibility and conversions.

What A/B testing and conversion rate optimisation (CRO) methods do you use?

We design hypotheses based on analytics and user behaviour, run A/B and multivariate tests using recognised platforms, and measure statistical significance. CRO work includes landing page design, form optimisation, funnel analysis and post-test rollout with tracked KPIs.

Will you train our team to use AI marketing tools and LLMs safely?

Yes. We provide workshops, documentation and hands-on training covering prompt best-practice, governance, data handling, and how to review AI outputs. Training helps your team use AI effectively while maintaining brand standards and compliance.

How are AI or LLM projects priced and scoped?

Pricing depends on complexity — from small integrations or content-generation bundles to customized fine-tuning and enterprise deployments. We usually propose fixed-fee scoping for defined pilots and monthly retainers for ongoing optimisation and support.

Can you share case studies or references and how do you measure success?

Yes — we can provide sector-relevant case studies showing improvements in traffic, conversions, ROAS and organic visibility. Success is measured against agreed KPIs (leads, revenue, traffic, rankings, CLTV) and we review performance regularly to refine strategy.

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